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San Diego Harley Blog

The Project LiveWire Tour Is Coming To San Diego Harley-Davidson!

Project LiveWire, the Experience Tour is officially coming to San Diego Harley-Davidson July 24th-July 26th! Visit for more information, or stop in to our Morena Blvd location and ENTER TO WIN a test ride on this exciting new prototype electric Harley-Davidson! We are very excited to be a part of this new innovation that Harley has to offer and hope that you can make it down to our Morena Blvd dealership and check it out for yourself! This is definitely an experience you do not want to miss.

This tour of the LiveWire will give the consumers a chance to give Harley-Davidson feedback on this new model.  Harley-Davidson plans to take its prototype electric motorcycle to more than 30 cities over the next few months. Sometime after that, the company will decide whether to put LiveWire on the market. Ben Lund, a leader of the project, says he hopes the prototype bike shows off Harley’s technology skills and begins to reach out to a younger, more urban potential customer base. Even though the sound isn’t as loud as other Harleys, the extreme instant power it has makes it a very desirable product. Unusually for an electric motorcycle (and perhaps uniquely), the motor is mounted under the frame. A bevel gear changes the direction of rotation 90° to drive a gilmer belt that turns the rear wheel. The same bevel gear gives the drive train a unique whirring sound, compared to the sound of a jet turbine. 

So clear your schedule one of the days from July 24th- 26th and come on down to SDHD and check out this great new innovation! This tour will only come through San Diego once so don’t miss out on this opportunity. See you all then!






San Diego Harley Blog


This Saturday, June 28th San Diego Harley-Davidson will be hosting the 10th Annual Stray Dogs Poker Run! The Poker Run is starting at Pal Joey’s (5147 Waring Rd, San Diego, CA 92120) at 9:30am and ending at San Diego Harley on Morena Blvd. At the dealership there will be a catered lunch, beer garden and a special performance by Sprung Monkey at 3:45pm! Sprung Monkey is very well known and originated in San Diego! We are so lucky to have them perform at our dealership.
The poker run will be benefiting  the EOD Warrior Foundation which honors fallen EOD warriors and provides assistance and support to wounded EOD warriors and the families of wounded and fallen EOD personnel in communities throughout our nation. The after party and fundraiser will all take place outside the dealership in the SDHD parking lot. This will be one of our biggest events of the year, you definitely do not want to miss out! See you there!
Eod Warrior Foundation is the receiving charity. More details can be found at…
To pre-register for the ride go to

San Diego Harley Blog


Do you have a Harley Dad in your family??? If you do, bring him and the whole family down to San Diego Harley on Morena Blvd. for our 6th Annual Father’s Day Brunch! It has become a hit with all of our customers over the years, and has even become a tradition for most families who have came in the past. There’s no better way to celebrate Father’s Day than with family, fellow Harley lovers, and tons of yummy food and entertainment. This is definitely an event you do not want your family to miss out on!

The Famous San Diego Harley-Davidson 6th Annual Father’s Day Brunch is now at our new huge Morena Blvd. dealership which makes it even better for us to accommodate more families and activities for everyone. As far as food goes, we will have a complete omelette & pancake bar plus fruit, bacon, sausage, hash browns, bagels, toast, yogurt & more! All beverages will be included as well. There will also be tons of activities for the family including a rock wall, facepainting, caricature drawings and great live music.

This event is $20 for adults (But Dads eat FREE) and kids 2-12 just $5! Please reserve your spot soon because we will book up QUICKLY! Simply email with your name and number of your party. This will definitely be a memorable event that you and your family do not want to miss! Let’s make sure we give all the Dads the best celebration possible. They deserve it! See you on Father’s Day.



San Diego Harley Blog

From March 1st Spring Forward to March 22

Riding in the rain is no fun and although we do it often, we also avoid it when we can. So we made arrangements for tents (kinda like pulling over when we see dark clouds), but then the tent people said the predicted 40-60 mph winds would blow their tents away, so we postponed things (kinda like pulling over for awhile when we see lightning and count seconds until we hear thunder). And not only does that make sense but it will also make for  a better event on March 22nd! (Kinda like getting back on the road and continuing the ride in the peaceful aftermath of a storm with nothing but colorful rainbows and promising skies ahead.)
     The staff here at SDHD, as usual, took all this in stride and is moving forward with the same enthusiasm, big plans and energy that they bring to everything they do. And although they make it look easy (I always say never let them see you sweat!), I am constantly in awe and appreciation of their professionalism. Of course I can’t say enough about Trisha, or thank her enough for having to double down now because of this, and she does it with nothing but grace and a smile on her face!
     So these were my thoughts as I left for “Bike Week” in Daytona, after the postponement .Now Daytona is past, the big party is this Saturday, the weather report is friendly, and we are ready to rock and roll with the building plans we have for the business of SDHD! As we kick off the celebration we are still developing our business plan that will match our new building. Clearly our ability to serve you,the riders, has been greatly enhanced by our new facility.For years we’ve been making due since we outgrew the Kearny Mesa facility and expanded to five (5!) buildings and our staff was always able to perform with an incredibly high level of competency.Motorcycles in front, in back behind the wall, or in another building, service separated by the length of a football field, and parts  and shipping and receiving on “different planets”! Now it’s clear that being under one roof has it’s advantages, but some of those benefits may not be as obvious. The ability of displaying the motorcycles for sale, new and used, all in the front and open is wonderful, but the advantage to parts and especially service is amazing. The flow at Morena may be as close to perfect as it gets from “shipping and receiving” to parts to service, and of course from the service write up area, with service management offices right there, to our new, spacious “designer” work bays for all of our technicians.
    And, just like the building’s development takes a total team effort,as much as I’d like to name and thank every individual it just wouldn’t be fair to leave anyone out. The leadership of Ty and Jen has been priceless and indispensable, but Kim Walters and her staff and Christopher for all his genius at the helm of IT, and Jason and the service crew, Chris Diamond in parts,and Garrett Grosch in rentals just to name a few, continue to work the long hours and extra days that our goals demand. In that regard, I cannot leave out Mike Willer who was project manager and we wish him luck in the future.
     Harley-Davidson developed the 2014 line with a long term project they called “Rushmore”. Our 2014 project is called “Morena” and “Project Morena” is just getting in gear with our big building Grand Opening party Saturday, March 22 and a big SDHD bang. We will be raising money for our Warriors and their families with the Boot Campaign, and we’ll have some surprise guests! Our commitment to and appreciation of our military never ends!
-New York Myke

San Diego Harley Blog


This Saturday March 22nd is our HUGE Grand Opening party for our brand new Morena Blvd dealership. People are coming in from all over the USA for this event, you do not want to miss it! We have activities and entertainment all day long. Here is a timeline of events to get you excited for the big day! It doesn’t get any bigger than this!

9am-11am: There will be pancakes and sausage available inside the dealership for all of our early risers out there who want to get the party started early.

11am-1pm: There will be live music from THE FOOKS on the mini stage inside the dealership to kick off the big event.

1:00pm: Gates to MAIN EVENT open outside!

1:00-3:00pm: Jason Ellis is having a book signing! The “Prince of All Media” Jason Ellis’s career has spread from action sports to radio personality, MMA Fighter, bestselling author and beyond. You don’t want to miss out on a chance to meet him!










2:00pm: UNKNOWN RIDERS are having a Harley Demo in the main event area! Buddy and UNKNOWN Rider Logan Lacky will be putting on a freestyle riding show and hanging out with everyone after as well.

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2:30pm: Mayor of San Diego, Kevin Faulconer welcomes the crowd and congratulates SDHD as well as having a ribbon cutting ceremony.

2:45pm: MOWER performs! MOWER is a San Diego based powerhouse some have called “California’s hardest working band” that assaulted audiences with demo tapes and EPs while racking up a following in their hometown.










3:30pm: Sector 9 and Avasin SurfBoards raffle off tons of merchandise and bringing a quarter pipe!

4:00pm: P.O.D performs! Over the last two decades, P.O.D. has sold over 10 million albums (including 2001’s triple platinum record Satellite), garnered four No. 1 music videos, three Grammy nominations and over a dozen rock radio hits. We are truly honored to have them headlining at our dealership!









Ballast Point & Green Flash Beer Garden, Hodad’s burgers, Avasin Surf Boards, Ashley from Rock 105.3 and more will be at this event making sure you have enough food, beer, and fun! This is a free event and we hope everyone is able to come out and celebrate with us!

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San Diego Harley Blog

San Diego Harley-Davidson Motorcycle Boot Camp!

Have you ever seen a bike on the road and thought “One of these days I’ll learn to ride a Harley”?

Friday, March 7th 2014

Friday, March 7th 2014

Now is the perfect time! The San Diego Harley-Davidson Boot Camp is here and it is this Friday from 7pm-9pm at the new Morena shop! 4645 Morena Blvd. San Diego, CA 92117. As always, No Charge!

The hardest part of becoming a rider is knowing where to start. You may think dealerships are intimidating and you won’t find help but I am happy to say this is the biggest myth of all. We particularly love when people ask us about how to get on a Harley-Davidson because we have all been in your “boots”. While it’s thrilling to imagine yourself on the back of that freedom machine, it’s even more thrilling to get on the back of a Harley-Davidson and start it up for yourself in our controlled Boot Camp environment. We have a full staff here excited to help you get acquainted with bikes, answer questions, and physically get you in the seat to start one up.

We will cover all the bases of where and how to start. Topics like Meet the Bikes, Customizing your ride, Motorclothes products & merchandise, Private Service Department tour and the Jumpstart (get on the bike and start her up)!

There will be free food, desserts and cold ones for everyone who attends.  To RSVP email your full name to or by phone (619) 997-4455.

San Diego Harley Blog

Marine Ssgt. Dickerson Is Surprised By San Diego Harley!!!

Back in November a few of our employees and customers saw an episode of  Turko Files on KUSI about a marine named Crispin Dickerson who before his deployment  had left his new Harley at a repair shop called Custom Concepts. They kept it for months, took thousands of dollars from his insurance company, then went out of business leaving his bike in a bunch of pieces. Crispin’s wife had made the call to Turko Files and Crispin had no idea what was happening because his wife did not want him to stress while he was in Afghanistan. When people heard about this they automatically thought to call New York Myke and all of us at San Diego Harley knowing how much we love to help out our military men and women any chance we can get. We jumped at the chance to help Crispin and his family and had the bike and all of its pieces brought to our service department where our service manager Jason and the rest of the service techs got to work to make it as good as new for Crispin Dickerson’s return in February. We painted what remaining parts that we could but had to replace a few that were too badly damaged.  We also replaced parts including the inner fairing, outer fairing, tour pack, saddlebag, exhaust system, chrome saddlebag guards, and engine guard.  All sheet metal parts were sent to our painter and color matched to his original factory paint. We also re-wired his handlebars. When all parts that were ordered arrived and we had all the newly painted parts, we completely reassembled the motorcycle. We did extended test riding and inspected the motorcycle as well as changed the engine oil and filter.

A gentleman named Rodney Niebuhr as well as other individuals and businesses came by to donate money and volunteer to help this great Marine. With their help as well, we were able to get his bike as good as new for his homecoming in February. Once it was all finished we set his bike up with balloons and a big sign to get ready to surprise him. He had no idea his wife had called in to Turko Files and had no idea we had his Harley all fixed up and ready to ride! He thought he was coming to our shop to pick up all the pieces that the other shop had left his bike in. He had not been able to ride it for months before his deployment due to Custom Concept’s shady business. When he arrived in our shop he was shocked and so happy that his pride and joy was all fixed and looking brand new. It felt so good that we were able to help out a man who selflessly fights for our country and our freedom. He definitely did not deserve the treatment that the other shop gave him and we were happy to make it right. The look on his face when he rode out of the shop was priceless. We are so thankful to have the resources to help this Marine and hope he enjoys it! He definitely deserves it. – KUSI News – San Diego CA – News, Weather, PPR




San Diego Harley Blog

Grand Opening Party Announcement

San Diego Harley owner New York Myke at the All-New Morena Blvd Dealership

San Diego Harley owner New York Myke at the All-New Morena Blvd Dealership

So I just got off the phone with the president of UFC Gyms and got his sense of what impact our grand opening may have on his franchise. It kind of blew me away when he dropped names like BJ Penn and Chuck Liddell, and gave me a different perspective for sure. I know, our new digs are probably the largest Harley-Davidson dealership in the world and that’s a big deal and I’m totally excited, but the perspective from the inside is different. Maybe it’s because we are so absorbed with the design, the flow from parts to service to retail customers, motorcycle sales and the flow of things in that department to the other departments, then there’s motorclothes and accessories, permits and signage, Rider’s Edge Riding Academy, and on and on. So it just doesn’t give me a moment to step back and enjoy the big picture. Or maybe what someone told me a long time ago about things in general applies to this as well: that no matter how big, successful, or different your life gets, you will always be the same person you were when you were 10 years old. I’ve always appreciated that advice, it keeps you grounded, and I see how it applies to San Diego Harley-Davidson from my perspective now, as this is still San Diego Harley-Davidson; the dealership on Sports Arena that I was determined to take from the sorry state it was in in 1993 to the way it was in its hey day in the 50s and 60s when Leonard Andres owned it. It was a class act then and maybe one of the very best. Brad Andres, Leonard’s son, had won the Daytona 200 twice and the staff was some of the finest mechanics, parts, and sales people in the industry and every day I go to work with that goal in mind! So does size matter? You betcha! But bigger doesn’t mean better, just big enough to do the job, get all we do under one roof, and maybe a bit extra, and yeah, bragging rights are definitely fun!  Right!

So now we finally got a ballpark worthy of the team! I believe that we have the best team in the business at San Diego Harley and if San Diego isn’t the biggest baseball or football town, when it comes to medicine, technology, X-sports and motorcycling, there are none bigger. More motorcycle world champions come from San Diego than any other city in the world, and what better place to ride…The best place, the best riders, and like I said I still wake up every day striving to achieve the goal to exceed the bar set by Leonard Andres and make San Diego Harley-Davidson the finest, the best Harley-Davidson dealership in the world.

On Saturday March 1st, 2014 we will celebrate a big milestone on the road to achieving that goal; The Grand Opening of the largest Harley-Davidson dealership in the world! We hope you can join us then for a full day of fun and entertainment. Admission is free of course, and we will be raising money for the “Boot Campaign” as well. The “Boot Campaign” does a great service for military families and we’re asking for a $10 donation per person at the P.O.D. concert and we thank P.O.D., Mower, and all the others helping out like Sector 9, Hodads, Ballast Point, UFC Gym, Green Flash, Avasin, and UNKNOWN (freestyle Harley riding demo).

We’re always looking forward to seeing you at SDHD and we especially hope you can make it on March 1st!

-NY Myke

Grand Opening Party, March 1st, 2014

Grand Opening Party, March 1st, 2014

San Diego Harley Blog

Tijuana Toy Run Success!

TJ-pic2On December 15th, 2013  San Diego Harley-Davidson hosted the 28th Annual Tijuana Toy Run! And what a run it was! This is the only International ride that happens in the United States.

The bikes started rolling in around 9am. As hundreds of bikers arrived they were greeted with a Merry Christmas from our staff, given ride pins at registration and a hot breakfast.

Everyone mingled at new Morena location until it was time for kick stands up. By the time 10:30 rolled around we had 2 whole trailers full of toys to take across the border to the children of Tijuana and news crews filming as the ride took off!

Every year the ride goes across the San Ysidro border to revolution Ave. and is escorted by the Solo Angeles. The Solo Angeles are a much respected club in Tijuana and have been so for over 50 years. All riders that ride with us are escorted there and back.

Upon arrival there are hundreds upon hundreds of kids waiting. Waiting for the arrival of the “Christmas Bikers”!

As you can imagine these kids wait because unfortunately they aren’t expecting presents for Christmas. Some kids wait over 4 hours for one present and you can see how much joy they get the moment they reach out and take that Barbie doll or soccer ball. Some kids even get bicycles and in those moments you can see the happiness in the children’s face and the relief in their parent’s eyes.

The day ends with music and food and a feeling of fulfillment.

We welcome one and all riders and each & every bike to come out and join us next year. Even if you do one run, make the Tijuana Toy Run YOUR run. Once you go, you will forever be changed. Take the time to watch the kids as they receive their presents and your heart will melt.

San Diego Harley-Davidson thanks all of the riders that supported the Tijuana Toy Run this year and we look forward to seeing you December of 2014!

Happy New Year!

San Diego Harley Blog

A Military Christmas at San Diego Harley-Davidson.

USO Christmas FestivalDecember 7th, 2013 has marked the fifth annual year that San Diego Harley-Davidson has hosted the USO Christmas festival. This festival is for military children and their families who are currently stationed in San Diego.
What makes this event so special is the many aspects of the event for the kids to partake in. When the kids arrive, they check in and go to the “Santa store” where they get to pick out a present for their parents and get it wrapped while the parents wait in a special VIP lounge so the presents will be kept a surprise. After they pick out their parents presents, they get to go see Santa Claus! Santa, in usual tradition, asks if they have been a good boy or good girl, takes a picture with the kids and then gives them a present of their own. This year presents ranged from soccer balls to stuffed animals.

After all of that excitement the day is still not over. They get to choose which activity they do next. On this particular day and with the Christmas season there is face paintings from elves, balloon animals from Mrs. Claus and egg nog from Santa’s helpers.  While they hop from activity to activity they are serenaded by Christmas Carolers dressed in old Victorian fashion!

Lunch is also provided by San Diego Harley-Davidson and consists of spaghetti and meatballs, macaroni and cheese, pizza and garlic knots. While eating the children get to watch a live show from singing elves and fairies while a violinist plays (see inset). MooTime creamery of Coronado then provides made to order sundaes.

Needless to say, this charity event is packed full of fun and the children always leave happy and full of memories!

“This year was so much fun, we always enjoy coming to USO San Diego’s Santa Store at San Diego Harley-Davidson, the new location looks great, we appreciate all San Diego Harley-Davidson does for the USO and our military families!” says USO rep Catherine Charfauros.
In previous years the event was able to support 300 kids and this year with the big move to 4645 Morena Blvd. San Diego Harley-Davidson was able to host over 400 kids, with over 1000 attendees’ total. We look forward to next year and thank the USO of San Diego and all the military families for making this festival a success!

San Diego Harley Blog


It’s official! Our brand new over 100,000 square foot super dealership on Morena Blvd. will open its doors this Saturday November 23rd! Our great employees and contractors have been working long days and nights to try and make this the best dealership in the country and we hope everyone loves it as much as we do. It took many months to brainstorm the perfect dealership to represent the Harley brand as well as a San Diego atmosphere and we are so excited to share it with all of our customers and fellow Harley-Davidson enthusiasts. The showroom itself will have so much space that it will be able to accomodate more motorcycles than any other dealership in California. We will also have new hours as well which are Monday-Friday 10a-7p and Saturday-Sunday 9a-5p.



We have completely renovated the old Howard Hughes Tool Co. helicopter manufacture building (built in 1937) on Morena Blvd. Some of the exciting and unique features include a state of the art 20,000 sq ft Service Department, a Ride-up Service Counter, In Store Wash Bay, an onsite Motorcycle Training Range, Multiple Customer Lounges, huge Motorclothes Department, a Tattoo Shop and Barber Shop, a General Convenience Store, and a dedicated 5,000 sq ft Event Room furnished with a bar, pool table, pinball machine, foosball and ping pong tables. Future Developments of the new San Diego Harley-Davidson Dealership include the addition of a UFC gym.


The decor is also very special with a replica of the original factory in Milwaukee built in 1903 being used as dressing rooms. A 70 foot high American Flag and a giant Harley-Davidson pole sign bearing the symbol known as the “Bar & Shield” will be visible from Interstate 5. The showroom floor features a Military Star blazoned from one end of the showroom floor to the other along with multiple military murals around the dealership walls.

San Diego Harley-Davidson has been family owned and operated for the past 20 years and is still growing to make your Harley experience the best that it can. Without our amazing team and our great customers we would not have been able to do this so thank you all for everything and we can wait to officially open the doors to our brand new San Diego Harley-Davidson Morena Blvd! See you all there!

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San Diego Harley Blog


Our Little Italy dealership is closing its doors for good so that we can open our huge dealership on Morena Blvd. by the end of November! So we are having one final All American themed Kettner Nights party Friday, November 8th from 6pm – 9pm to celebrate 10 great years in Little Italy! It is going to be the best one yet and we hope all of our loyal customers, friends, and family can come out and celebrate with us. We will have live music from the band Blue Frog Group, complimentary drinks, all you can eat tacos from Taco Man, and much more! We also offer front of the shop motorcycle parking! Bring all of your friends and family to this complimentary event!

Also, these will be the final shopping hours at this location so we are going to offer 25% OFF all San Diego Harley merchandise as well as 25% OFF all wallets, hip bags, and handbags! We figured that wasn’t enough so we are also giving you 25% OFF all boots, helmets, and eyewear! There will also be a discontinued section! You don’t want to miss these final hours. You can party and shop at the same time, it doesn’t get much better than that!



Once again we want to thank everyone who has visited our Little Italy location over the years for making it such a great success. It has been a great 10 years in the heart of San Diego and we hope you enjoyed it as well. We hope you can make our final hoorah and party it up with us. Kettner Nights has always been a night to look forward to and we need to make this one the best one yet! Also, stay posted on our Facebook and Twitter for updates on our HUGE Morena Blvd store opening in late November! There are so many great things happening at San Diego Harley and we can’t wait to share it all with you! See you Friday November, 8th!

San Diego Harley Blog

New Features On The SDHD App!!!

Our FREE IPhone, Android, and Blackberry App has been upgraded with even more features than before! Over 5,000 people have now downloaded it and are raving about how easy it has made their Harley experience! Whether its browsing bikes, shopping online, scheduling service, making a payment, getting directions, checking out our event schedule, and much more we have it all available to you right on your phone!

APP relaunchWhat San Diego Harley’s App can do for you are:

  • Call any of our stores or Roadside Assistance with the touch of a button
  • Find directions using the built in Maps Application (with GPS on your phone)
  • Find info for each store or department, including hours, phone #’s, inventory and specials
  • Browse Inventory and Get a Quote on New or Used Harley-Davidson Motorcycles
  • MOST POPULAR:  Request a Service Appointment through the Service Department
  • ‘Order a Part’ through our Parts Department
  • Check out when all of our Events are held and all of their details and times!
  • ‘Postboard’ – View messages and specials posted directly from San Diego Harley to your phone!  Be sure to enable notifications for our app in your iPhone’s settings
  • Ability to read our Newsletter
  • Access to the SD Hog Chapter’s website
  • Scan VIN’s in our dealership
  • Keep track of your favorite bikes
  • Browse through our entire inventory
  • You don’t even need to have email setup on your device to use any of the contact features
  • All website views can rotate to landscape view for a better web experience
  • Full Access to our Twitter, Facebook and YouTube page and their updates
  • One touch Flashlight feature in case you get caught in the dark

Be sure to check out the links section which is a user favorite. It includes:

  • Shop online on a mobile version of our Harley-Davidson MotorClothes shopping website that has ALL Harley merchandise available to you!
  • Pay your motorcycle payment through Harley-Davidson Financial Services
  • An online mobile friendly version of San Diego Harley’s Event Calendar, so you can stay up to date on all the upcoming events at our shops!

You can download our San Diego Harley iPhone App HERE for Free!

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San Diego Harley Blog

Julian Cuyamaca Fire Protection District Fundraiser and Motorcycle Poker Run

Come One, Come All! Fun For All Ages!!! While Getting Educated and Prepared! Julian, CA September 28, 2013 from 10 a.m. to 4 p.m. at Frank Lane Park/JCFPD & Community Emergency Response Team

The small town of Julian has seen its share of disasters and emerged as a strong tightly knit self-reliant community. The local resources and strong relationships with CalFire, SDG&E, American Red Cross, CERT, and San Diego County are prepared for any future emergencies. They are in need of Financial help to remain a viable entity serving their community.

The community needs your support as they strive to protect the lives and property of their out-of-town visitors and local residents. Tough economic times have hit them all and we are doing our best to support this cause with declining resources from governmental agencies. Help their small town and residents remain prepared and having an enjoyable day in the beautiful mountains while doing so.

The OPEN HOUSE is the first of two fundraising events which includes food, tours of the fire station, raffles and prizes, music in the park, live demonstrations, children’s games and vendors to help you, your family and friends prepare for an unforeseen emergency or disaster. Attention Motorcyclists: In commemoration of the 10th anniversary of the 2003 Cedar Fire, SAN DIEGO HARLEY-DAVIDSON is sponsoring a POKER RUN starting at 8:00a.m At San Diego Harley-Davidson, 5600 Kearny Mesa Road, San Diego, California 92111. We will also be having a Fire Line Tour starting in Julian. Please bring your own motorcycle for the tour.
About JCFPD & Community Emergency Response Team:
The Julian Cuyamaca Fire Protection District (JCFPD) has served their community for over 30 years. They provide emergency response, firefighting, advanced life support and fire prevention services and inspections. Julian itself is a historic mining town with many tourists and visitors. They not only serve our residents but also those who visit. Please come and enjoy the day while showing support for their fire district. Admission to the OPEN HOUSE is free. All proceeds and donations will go directly to the JCFPD.
If you have any questions please contact:
Johnny A. Hake
JCFPD & Community Emergency Response Team
Phone: 760-310-0206

San Diego Harley Blog


This September 11th San Diego Harley-Davidson hosts the 1st Annual September 11th Memorial Ride! Our owner New York Myke and all the employees here at San Diego Harley-Davidson feel like we need to do more in remembrance of those 2 tragic days. We want to start a tradition and hopefully the amount of people who come out and support will grow with each year! This Memorial Run will be held ON September 11th, 2013 in Memory of September 11th, 2001 & 2012 (New York, Shankesville PA, Washington D.C, Benghazi Libya).

This ride will meet at the FUTURE San Diego Harley-Davidson on Morena Blvd. at  4645 Morena Blvd. San Diego, CA 92117! This is also a great opportunity for everyone to see where our new dealership is located and how great it is coming along. It’s a good way to get better acquainted with the area as well since we know a lot of our loyal customers will be stopping by a lot! We are very excited that this will be our first ride leaving from this location so we have to make it an amazing one!

We would like everyone to meet at Morena at 3:00pm with kickstands up at 3:30pm and will end at our Kearny Mesa location. This ride will be free and escorted by our friends the Smokeeaters MC! Also, we only see fit that all donations will go directly to the Firefighter Aid foundation. Once the ride gets back to our Kearny Mesa dealership, we will have live music, dinner, drinks, raffles and more waiting for you when you arrive! The event will officially end at 7:00pm. We hope everyone is able to make it and help us pay tribute to all of those that we tragically lost. See you all there!



San Diego Harley Blog

2014 Harley-Davidson Motorcycles: What is Project Rushmore?

Harley’s 2014 touring bikes and trikes have received an onslaught of changes under what H-D is calling “Project Rushmore“. What is Project Rushmore and how does it affect the Motor Company’s latest offerings?

Let’s take a look at how these changes have contributed to what Harley says is their most significant product launch in their 110 year company history.

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Born During Duress

In short, Project Rushmore is Harley-Davidson’s in-house quest to build a better bike. And while virtually any company is always striving for improvement, even casual observers could see that when the global recession struck in 2008, Harley was well accustomed to stratospheric sales and easy customer conquests– and was basically resting on its laurels. When the motorcycle market started to slide, Harley-Davidson took a big hit that signaled a sea change in how customers viewed premium motorcycles– especially ones with stubbornly antiquated functionality.


In 2009 during the depth of the recession, President and Chief Operating Officer Matt Levatich says “We had to figure out what we had to double down on,” in order to listen to customer feedback and make improvements to their lineup. It took three and half years, over 20 focus groups in the US and Europe, and a complete reworking of internal processes and procedures to become a leaner organization that could work more efficiently at engineering and developing motorcycles.


Project Rushmore: What’s in a Name?

Project Rushmore was named after the famous monument that’s near the grand daddy of all motorcycle rallies, Sturgis. But the name also subliminally nods to two goals: Quicker development time (rush) and deeper features (more). “Four years ago we came to a hard realization that we needed to change how we develop our product,” explains Senior VP of Motorcycle Operations Michelle Kumbler. After studying successful product development organizations across numerous industries, Harley re-worked their engineering, marketing, styling, manufacturing, and supply management strategy, and reduced their product development timeline from 5 to 5 1/2 years down to a little over 3 years. They also run more efficiently now, with 30 percent greater production capacity than they had three years ago.


What Does that Mean For You?

Harley-Davidson says their efforts around Project Rushmore focused four areas– Control, Feel, Style, and Infotainment– and has resulted in over 100 new features, from more aerodynamic fairings and easier-to-use saddlebags to the availability of two Twin-Cooled engines that incorporate liquid-cooled cylinder heads for the first time in the Motor Company’s 110 year history (aside, of course, from the liquid-cooled V-Rod model, whose engine was co-developed with Porsche).

The proof of the pudding is in the eating, as they say, so stay tuned for reviews of the 2014 Harley-Davidson Project Rushmore bikes.

By: Basem Wasef.


San Diego Harley Blog


This year marks our 20 year Anniversary under the great ownership of New York Myke and his family! It all started when their family came from New York to California with no set plan. San Diego Harley-Davidson was for sale and NY Myke fought hard to be the one chosen to buy it.  He’s been a rider his whole life and it’s a true lifetime passion.  He genuinely loves the brand and all it stands for. On Aug 3, 1993 he officially became owner of SDHD.  It was located in this tiny building off Sports Arena Blvd and the first thing he did was move it to the bigger building in the same complex with better visibility to the road.  Jon Ray was working there then and is still working for us today, 20 years later.  Al Schultz was also one of the original staff members.

NY Myke’s daughter Jen worked there off and on for 20 years (starting at age 16) between going to college, serving in the military and starting a family. Now Jen and her husband Ty are managing the operation which has grown tremendously in the last 20 years and is still growing with our Morena location opening this year.  We are proud to be a family owned and operated business and are always looking ahead at how to enhance the Harley-Davidson experience and welcome more riders into our SDHD Family!

20 yr party-print

















Since the anniversary is on August 3rd we clearly have to throw a BIG PARTY in celebration! Join San Diego Harley on August 3rd from 11am-3pm for tray passed champagne, full catered lunch, our 20 year Anniversary Cake and more! All complimentary! On top of that receive: 20% OFF all San Diego Harley merchandise, 20% Off Harley-Davidson Helmets, 20% Off Harley-Davidson Leather Jackets, and 20% Off Boots! Fashion & Bikini Show starts at 1pm out front on the runway with some gorgeous models! Come see all of the summer apparel, bikinis and more!

We thank all of our loyal customers for helping San Diego Harley-Davidson grow into the amazing dealership it is today. We will continue to grow and give you the best Harley-Davidson experience we possibly can! See you Saturday!

San Diego Harley Blog


This Saturday July 13th come out to San Diego Harley-Davidson and participate in our Padres Run!!! It’s going to definitely be a fun event you do not want to miss! We meet here at SDHD at 1pm to start your day off with some BBQ lunch and live music then kick stands are up at 2pm and everyone is headed to the Famous 33rd Annual MDA Padres Tailgate Party and Firefighter Chili Cook Off at the Embarcadero Marina Park south!!!

Over 1,000 people will be at the Embarcadero for this fun event and a lot of the local fire departments will be making their signature chili! I don’t think you will taste chili as good as this. Each of the fire departments will have their own fun themed booth as well. Some of the chili selections that will be available include: Rack Em’ Up Chili, Double Over Head Chili, Round Em’ Up Chili and the list goes on. Awards will be given for People’s Choice, Best Booth, Best Chili and Top Fundraising Team.

If your not a chili fan or just want something else there will also be all-you-can-eat hamburgers, hot dogs, bratwursts, and snacks. And to top it all off, participants can enjoy cold beverages from Rock Bottom, Manzanita Brewing Company, Gordon Biersch, Coca Cola, Honest Tea and Monster Energy Drink, to name a few!!! There will also be live music by Groove Kitty as well, and a world-class sports memorabilia auction complete the festivities!



















$35 registration includes VIP parking for riders, All you can eat burgers, hot dogs and more, Firefighter Chili Cook Off, the Micro Brew Tasting and TICKETS the PADRES VS Giants Game that starts at 7:10pm. The first 50 people to register get a t-shirt and the first 100 get a ride pin! Doesn’t get any better! To pre-register click here:

San Diego Harley Blog


This upcoming 4th of July weekend the Corporate Harley-Davidson factory demo truck rolls into town and sets up shop here, at San Diego Harley-Davidson.
Demos are a popular and exciting way for riders to experience first hand, the power and performance of a Harley-Davidson® .

We will allow riders to experience the exhilaration for themselves by twisting the throttle on one of the 2013 models.
By offering these demo rides, we will give riders the chance to demo multiple bikes in one day and help you determine which H-D model is right for you.

The staff at San Diego Harley is geared up and ready to take you out on lead/trail rides & we couldn’t be more excited to offer the H-D factory demo fleet experience during the upcoming 4th of July weekend! We welcome all riders to test all the models in the 2013 Harley-Davidson line up. From stripped down Dark Custom bikes to premium Touring models, we’ll have a selection of the best Harley-Davidson has to offer.

If you’ve never experienced a Harley-Davidson or have been thinking for awhile about that upgrade, this is your opportunity and it’s completely free of charge, just show up with your motorcycle license!

We will be hosting a great weekend, full of activities for riders, non-riders and their families. Including complimentary BBQ lunch, live music all day, apple pie & ice cream, kid’s activities and more!
Demo rides 4th of July weekend will be offered Saturday and Sunday July 6th & 7th from 9am-5pm.

For more information on test rides and the upcoming demo event, please visit

What better way to spend this 4th of July Weekend than test riding all the Harley-Davidson models you have always wanted to ride!
We will see you there!


San Diego Harley Blog


Calling all ladies!!! Have you been wanting to start riding your own Harley? Or do you already ride and just want to meet some other great ladies to ride with? Well this is the event for you! This Friday June 21st from 6:30pm to 8:30pm at our Kearny Mesa location we invite you to come out and enjoy some good food, drinks and desserts while you learn all there is to know about riding and Harley-Davidson!

There will be multiple stations where you ladies can learn about everything from the styles of bikes that would fit you perfectly, to the gear you may need, and even get to try our jump start stationary bike so you can get the feel of the power of the bike. We will also have our great Rider’s Edge instructors educate you on the course if you have not taken it yet and want to take those first steps in learning how to ride on your own! Some other great things that are offered at this event are a photo station where we will take your picture of you on a bike so you can look at it everyday and get motivated to finally be an independent woman rider! We also have a lady from Avion coming in and offering massages as well. We feel all of our ladies should always be pampered.

We believe that one of the best qualities of this event is being able to meet other ladies with the same passion for riding as you! Even if you are just learning or want to learn there will also be ladies there who already ride that can let you know all about it. It’s always fun to meet new ladies you can ride with as well! We know it’s fun to ride with the big boys but nothing is better than having the feeling of independence riding your own bike with a group of other Harley women. So we hope all you ladies decide to come out and have some fun with us! If you would like to be a part of the party please RSVP to: as soon as possible! It’s definitely going to be a fun night you will always remember!

Blog post by Ashleigh, at San Diego Harley-Davidson.


San Diego Harley Blog

5th Annual Bandit’s Blood Drive 2013


We are on the heels of the San Diego Harley 5th Annual “Bandit’s Blood Drive” benefiting the San Diego Blood Bank!

The event will be held tomorrow, Saturday June 8, from 9 a.m. to 3p.m., at San Diego Harley Davidson, 5600 Kearny Mesa Rd., 92111.

“Chopper, The Biker Dog,” Bandit’s successor, will be on hand to carry on his legacy of supporting this special event.

There will be free barbecue, The Jesse Cox Band performs live, Second Chance Rescue (finding homes for homeless pets) and entertainment for the whole family. Guests will include Actor/Musician Mickey Jones who worked with Bandit on several occasions; Marine Dave Smith, whose life depended on blood donations after he suffered a life-threatening trauma; Magic 92.5’s Jagger and Kristi and more.

A Special VIP LOUNGE for all of the donors will be available and sponsored by The Hornblower Cruise line & Rubios!  First 100 donors will receive a pair of Hornblower Cruise tickets! All donors will receive Rubios Fish tacos, drinks & specialty Cake Pops!

After donating, enjoy the many activities & vendors including the Harley-Davidson® Jumpstart (Jump on a stationed Harley & see how it feels to shift gears & feel the power), Massages by Evian Salon & Day Spa, Caricatures Drawings, Rubios chips & salsa, the USO booth, and Helms Brewery!

On top of that there will be 2nd Chance Dog rescue doing pet adoptions on site! If you have your own puppy dogs feel free to bring them down to this pet friendly event! We will have plenty of water, doggie treats & toys!

We have 3 buses so we hope to see you there anytime between 9am-3pm! But be sure to be one of the first 100 to receive your own pair of Hornblower Cruise Tickets!

You can sign up today at

Blood Drive

Blood Drive Tomorrow!


San Diego Harley Blog

San Diego Harley’s Brand New Dealership!!!

Exciting new things are happening at San Diego Harley-Davidson and I want to take the time out to give a little more information about the next exciting couple of months! As some of you may know, we are opening a BRAND NEW giant dealership off Morena Boulevard and is estimated to be opening in late fall of 2013! Our Kearny Mesa and Seaport Village locations will stay just as they are, but we will be closing our location on Kettner Blvd in Little Italy. The new location will be open 7 days a week! Hours are being determined. It will be at 4645 Morena Blvd. San Diego, CA 92117 and once we get our HUGE Bar and Shield sign up you will able to see it from the 5 freeway!



This is not just going to be like any other dealership, it is going to be over 100,000 square feet of everything Harley you can imagine! We are designing it to fit all of your Harley needs from a fantastic motorclothes department, to a “ride-in” service department, giant parts department, wash bay, 10,000 square foot riders’ meeting room, giant in-door concert stage, on-site Rider’s Edge course, and so much more that is being determined! We are also going to have a Customer Lounge on steroids! It is going to have 2 pool tables, tons of other game tables, 5 TVs, couches, etc.

We are also in serious talk about opening a 2 story gym next to the dealership with all the work-out equipment you can need! It will include a huge boxing ring, massage room, yoga and pilates room, turf area, weight room, and so much more! It’s going to be an amazing addition to San Diego Harley! We will give you updates on the gym as soon as we get more information!

We are also asking YOU to give us ideas on what else we should include. Maybe a hair and nail salon for the ladies, boot shining department, tattoo shop, coffee shop? Let us know if you have any great ideas by messaging us on facebook at .



We are also very excited this dealership is opening this year because it is also the year of San Diego Harley’s 20th Anniversary!!! New York Myke bought SDHD 20 years ago on August 3rd! That also means we will be having the BIGGEST Grand Opening Party in the history of parties! We will definitely keep everyone updated on exact dates once we get a little closer but I will tell you it’s going to be an amazing upgrade for San Diego Harley and we can’t wait to share it with all of you! You all are our big Harley family and we are doing all of this for you so we hope you enjoy it and make it your 2nd home as well!

Blog post by Ashleigh, at San Diego Harley-Davidson.

San Diego Harley Blog

Surprise Harley Purchases!

Some of my favorite moments from working at San Diego Harley-Davidson are being there when someone buys a bike for a significant other as a surprise.  Our staff is all about getting involved to pull these surprises off and help create a moment that is truly unforgettable.

One Christmas, a woman came into our Dealership and asked for our help in coordinating buying a bike for her husband and surprising him with it at his workplace.  She told us that it’s been her husband’s life-long dream to own a Harley-Davidson and he didn’t know how to ride yet.  We helped her choose the perfect bike for him and then rode it to her husband’s work and were there when he came outside surrounded by his co-workers to see his brand new Harley-Davidson motorcycle with a big red bow attached.  Needless to say, he was beyond shocked and ecstatic with his ultimate Christmas gift.  He got on his bike for pictures and the salesman showed him how to start the bike and the sound of the motor created an enormous applause!

Another amazing wife named Shelly recently surprised her husband Leonard with a bike for his birthday.  Leonard’s birthday was nearing and he was riding a ’95 FLHT and the idea of a 2013 FLHX was in motion.  We needed to evaluate his old bike for a trade-in, so on a day Shelly told us Leonard was at work, Derik, San Diego Harley-Davidson‘s Sales Manager, and Swifty the Salesman working with Shelly, went to his workplace and gave it a quick and stealth appraisal.  The next step was to fine tune the model and color he liked best.  Leonard’s close friend Tom had the idea that he would meet Leonard at our Dealership under the impression that he wanted a new bike and needed Leonard’s opinion.  We listened intently to what Leonard said he liked and did not like about each bike and were able to pinpoint which bike would be the perfect choice for him. On the big day, Shelly decorated our customer lounge “Hogs Beach” with signs, balloons, subs, sodas, and a cake.  The anticipation of Leonard’s arrival was exhilarating for Shelly, her guests and the entire staff at San Diego Harley.  As he finally walked into our showroom, Leonard still had no idea that the bike before him decorated in red balloons was for him.  His friends and our Sales Team were smiling, clapping and congratulating him when it clicked that his adoring wife, Shelly, had in fact bought him the new bike he inadvertently told us that he loved.  After the surprise had ended, Derik asked Leonard if he had any idea what Shelly, Tom and the rest of the San Diego Harley crew were up to and he emphatically announced that this was the most well kept secret, the best gift he had ever received and that he has the best wife in the world.

photo 2

There is also the unforgettable story of a successful surprise motorcycle gift that was formulated around a staged “raffle.”  Our San Diego Harley team acted as though a raffle for a brand new Harley-Davidson motorcycle was happening during one of our Saturday BBQ’s.  When the gentleman heard his name called, he looked all around at everyone and broke into tears. It was heart touching.  Another customer named Jerry was recently tricked into coming to our store to meet his sister to pick out some clothing. When he arrived, the salesman Mark introduced himself to Jerry as his personal Harley-Davidson consultant and told him to pick out the color that he wanted.  Jerry looked very confused and of course thought Mark was kidding and this could not possibly really be happening.  He was so surprised he was in almost in tears.  He picked out a black limited and his loving sister wrote the check!
In March of 2012, salesman John Baroni was contacted by phone from a woman named Sarah looking to surprise her husband Chance with a brand new 2012 Sportster 48.  Chance was coming home from Iraq and Sarah wanted to make his homecoming a moment to remember forever.  We helped Sarah present the bike to her husband during one of our Kettner Nights parties in front of a large crowd with NY Myke hosting the event and big surprise.  It was a fun, festive and heart warming night for everyone present for this grand gesture of love.
Just think, maybe right now someone is secretly planning to surprise you with a brand new Harley!

Blog post by Jen, MotorClothes Manager at San Diego Harley-Davidson.

San Diego Harley Blog

Happy Mother’s Day – Gift Ideas!

Mother’s Day is fast approaching and we have so much at San Diego Harley-Davidson to make any Mom happy this Mother’s Day.  Hundreds of Harley-Davidson motorcycles are on the floor to choose from for the ultimate gift, and if she doesn’t already ride but has always wanted to, you could gift her with a Riders Edge Certificate to take our new rider’s training course.
Harley-Davidson® Women's Sexy Vixen Charm Necklace

Of course flowers is the most popular gift on Mother’s Day, but jewelry is up there too as one of the most popular go-to Mother’s Day Gifts. The latest necklaces by Harley-Davidson would be a great choice as they come in nice gift boxes and are themed based on the personality such as a classy chick, a free spirit, a wild child, or a sexy vixen. Harley-Davidson Ride Beads were popular when they fist came out and have only grown in popularity since. There are literally hundreds of ride beads to choose from and we carry all of them! Charms are another great choice to give Mom this year such as our one-of-a-kind San Diego Harley Custom Charm. Another thought is the purchase of a ladies Harley-Davidson watch which would surely win her over this year.

My favorite recent Harley-Davidson vendor is called Lodis and they make the absolutely most stunning, high quality belts and belt buckles. Another thought for a nice gift would be a Harley-Davidson case for her phone or iPad. Every girl loves clothes and there are endless possibilities for great looking Harley-Davidson apparel. The Pink Label collection is extremely popular for any woman who loves the color pink in her wardrobe. Woven sleeveless shirts with a zipper or buttons down the front is a very popular style right now. And with Summer approaching, a cute tank top paired with some Miss Me Jeans would certainly make a great gift.

What you may not know are the many other brands of clothing and shoes and accessories outside of Harley-Davidson that we carry. San Diego Harley-Davidson was the very first Harley-Davidson store to carry Miss Me Jeans, Miss Me Clothing and Miss Me Accessories. I absolutely love the brand Miss Me and I’m so happy that our customers can’t get enough and to see the brand now popping up in Harley-Davidson Dealerships across the country. Miss Me now even creates apparel with our Harley brand in mind such as our new arrival American Flag shorts!

Another brand we carry that is unique to any other Harley-Davidson Dealership, as of now, is Iron Fist. I discovered this brand at a local show in San Diego and it’s now been years since we brought in the first 100 pairs of shoes and they are still selling out each season. This company is definitely growing and I am confident will be around for years to come just based on their creativity unlike any other brand I’ve seen.

Other great gift ideas for Mom include purses, wallets (with a gift card inside!), hip bags are very popular with the ladies to wear when riding, and Harley-Davidson luggage specifically designed for women. Of course, a Harley-Davidson leather jacket would top any harley girl’s wish list!

We have the best team waiting to help you pick out your perfect Mother’s Day gift, so come in to one of our stores this week (5600 Kearny Mesa Rd, 2400 Kettner Blvd and our clothing & gifts store in Seaport Village) or shop with us online around the clock. If it’s a last minute gift you’re needing, in seconds we can create a gift card to be emailed to your recipient. Happy Mother’s Day!

Blog post by Jen, MotorClothes Manager at San Diego Harley-Davidson.

San Diego Harley Blog

Aerosmith, Toby Keith, and Kid Rock are Taking Over Harley-Davidson

Rock n’ Roll Hall-of-Famers Aerosmith and superstar Toby Keith will join Kid Rock as headline performers at the Marcus Amphitheater for our 110thAnniversary Celebration. The three headliners cap a star-studded line-up that includes over 60 bands who’ll rock the Summerfest Grounds in Milwaukee. The celebration lineup comes from all musical genres and transcends generations. It’s going to be a rockin’ party over Labor Day weekend.

Tickets for headline performances go on sale to the public at 8 am CST, Monday, May 6 with a special pre-sale beginning Monday, April 29th for those who purchase a 110th Celebration Ticket Pack before the April 19th deadline.


More than 60 bands will take to the stages of Milwaukee’s Henry Maier Festival Park (Summerfest Grounds). All of the concerts featured on the Summerfest Ground stages are free to those who purchase a 110th Anniversary Celebration festival ticket. Get your ticket today.








Blog post by San Diego Harley-Davidson.

San Diego Harley Blog

San Diego Harley’s Pinterest Site

We started a Pinterest site only a few months ago and already have over a thousand followers. I can see why Pinterest is so popular, it is very addicting.  For one, I love seeing the growth of Pinterest, so please start following San Diego Harley on Pinterest if you’re not already.  pinhead

We have pinned every item on our to Pinterest which is well over 4,000 items for sale on our website.  As we add new product to our online site, we pin the items onto our boards by category such as new Boots on the Men’s H-D Boots or Women’s H-D Boots respectively, new Iron Fist clothes on the Iron Fist board, new Miss Me Jeans and Apparel on our Miss Me boards, and so on. We have boards to highlight our dealership, motorcycles (of course), and there is even a board to highlight our blogs such as this one.  A board I personally go to often is called “Favorite Hog Eats” where I put all recipes I find online that look delicious.  I have been trying out the recipes myself and a few haven’t turned out as well as I was hoping, so I made sure to delete those pins from our site.  If you’re local in San Diego or visiting soon, the “Event Board” is a good one to follow so you can stay current on all of the events we have going on at San Diego Harley.pin2




The Outfits Board is another one of my favorites.  I plan to spend more time putting together outfits from so you can see how to put together an amazing outfit from our online store.  I’m also finding tons of inspirational outfit ideas on Pinterest so I’ve been adding those to the Outfits Board as well but I plan on separating out the Harley-Davidson inspired outfits as I get more pins on this board.  outfitpinThe “Quotes” board is another fun one as there are thousands of quotes that can relate to riding or just life in general, so I am adding them as I find them.  The Board I named “Classic Pics” features photos over the years that best represent the HD lifestyle. We have also started a board to share pictures of your own bikes, and contests are happening daily.  I heard about Pinterest for a long time from all different people, and now I get why it’s so popular.  I hope our first thousand followers will still be with us in the years to come as we grow our site.







Blog post by Jen, MotorClothes Manager at San Diego Harley-Davidson.



San Diego Harley Blog

San Diego Harley-Davidson Recruiting New Riders: Boot Camp

Have you ever seen a bike on the road and thought “That looks like fun”? That is all we require from you to join us for our 2nd BOOT CAMP at San Diego Harley-Davidson April 25th 7-9 pm.


The hardest part of becoming a rider is knowing where to start. You may think dealerships are intimidating and you won’t find help but I am happy so say this is the biggest myth of all. We particularly love when people ask us about how to get on a Harley-Davidson because we have all been in your “boots”. While it’s thrilling to imagine yourself on the back of that freedom machine, it’s even more thrilling to get on the back of a Harley-Davidson and start it up for yourself in our controlled Boot Camp environment. We have a full staff here excited to help you get acquainted with bikes, answer questions, and physically get you in the seat to start one up. There will be free food, cold ones, and free gift bags to everyone who attends. Space is limited so please RSVP to or by phone (619) 997-4455.

bootcamp13 back












Blog post by San Diego Harley-Davidson.

San Diego Harley Blog

Harley-Davidson Joins Forces with Marvel Comics for Iron Man 3

Harley-Davidson and Marvel Entertainment, LLC are teaming up for Marvel’s Iron Man 3 “Man & Machine” contest where fans can win a chance to be a part of a comic book created by Marvel.  Fans can go online and select a custom Harley-Davidson motorcycle to design.  The winners will be drawn into the comic book as a member of the “Road Force” team.

Five winners will be selected to become a part of a Marvel Avengers comic book where their likenesses will be drawn into the series with the motorcycles they selected and the characters they create. All winners will receive a VIP trip to Comic-Con International, where they’ll participate in an event where their Road Force characters will be unveiled and immortalized. One grand prize winner will also win the custom Harley-Davidson motorcycle they created (minus the armament, of course.)


Now through May 31, consumers can enter the Marvel’s Iron Man 3 Man & Machine contest online at Entry is as easy as creating a profile, writing a character’s backstory and selecting a favorite Harley motorcycle from a gallery of bikes.

Based on the ever-popular Marvel comic book series, Marvel’s Iron Man 3 will be in theaters May 3, 2013 and pits industrialist Tony Stark/Iron Man against an enemy whose reach knows no bounds.

San Diego Harley Blog

April is Check Your Helmet Month at San Diego Harley-Davidson

How often should a motorcycle helmet be replaced and how snug should it really fit? These are two key questions that many enthusiasts regularly ask. April is Check Your Helmet Month, and Motorclothes specialists at San Diego Harley-Davidson  are available to answer these questions and others regarding helmet fit, function, care and replacement. img_helmets

As the riding season begins to ramp up, it is important to ensure a helmet is ready for the rides ahead. During April’s “Check Your Helmet Month” and throughout the year, riders we encourage you to come in and see us for personalized helmet fitment advice and a free helmet check.


Based on helmet manufacturer and SNELL Memorial Foundation recommendations, helmets should be replaced every three to five years, depending on use and wear. This info and more is also available in “The Heads-Up on Helmets” online brochure.

We stock men’s, women’s, and children’s helmets in our retail locations as well as the best helmet section and accessories in our online store.

Not sure about your helmet? Come see us or give us a call at 1-800-619-HARLEY


Blog post by Jen, MotorClothes Manager at San Diego Harley-Davidson.


San Diego Harley Blog

When They Come Back, We Give Back: BOOTS ON March 23rd 3-7pm.

“When They Come Back, We Give Back” is the Boot Campaign’s motto. The first step in making a difference is to understand the need and to make people aware of that need. The Boot Campaign was developed to bridge the gap between American society and the warriors that protect her. The contrast of wearing combat boots with everyday clothes starts a conversation. When you put your boots on, people want to know what you’re up to! More often than not they also decide to join you. Before you know it, your act of wearing boots influences those around you to do the same.


The Boot Campaign’s mission is to provide the funding needed for best programs available today for relevant issues.  Some of those programs are through the Boot Campaign’s internal initiatives, and other charity initiatives that work hand in hand with the Boot Campaign.  Proceeds from boot sales combined with donations and corporate sponsorships help assist wounded military and their families with job placement, mortgage free homes, PTSD counseling, adaptive clothing and so much more.

San Diego Harley Davidson is thrilled to partner with the Boot Campaign to host this year’s BOOTS ON San Diego event Saturday March 23rd 3-7pm. This organization hits close to home as owner NY Myke, his family, and quite a few employees have served their country.

“Boot Campaign is so excited to partner with San Diego Harley on this event and for the future! The patriotism promoted by San Diego Harley on behalf of the Boot Campaign is so appreciated as they help us to continue our goal to provide assistance to America’s heroes!”- Gwen Lammers, Operations Director for Boot Campaign

Tickets are $20/each; Kids under 12 are Free.  Purchase your ticket today:

BOOTS ON! Schedule

 3:00pm: Gates Open at San Diego Harley Davidson

Leap Frogs Arrival

Food and Drink Vendors Open Featuring Bull Taco and Mission Brewery

Raffle including prizes from SD Harley Davidson & the Boot Campaign

5:00pm: Live Performances by Superunloader, Slower, and Buzz Bombs!

Thank you to the companies who are making BOOTS ON! San Diego possible: Benchmark Mortgage, Coastal Rock Realty, San Diego Harley-Davidson, Bull Taco, Mission Brewery, Rock 105.3 and more!


Blog post by San Diego Harley-Davidson.

San Diego Harley Blog

Rockstar Energy Drink And Harley-Davidson Announce Exclusive Partnership During 110th Anniversary Year

Rockstar Energy Drink is excited to announce an exclusive partnership with Harley-Davidson to commemorate the monumental occasion. Three main events throughout the year will showcase the partnership:

*Daytona Bike Week, March 9-16,

*Sturgis Motorcycle Rally, August 3-10

*110th Anniversary in Milwaukee, August 28-September 1


Milwaukee, the home of Harley-Davidson, will play host to the biggest party of the 110th   anniversary tour including a performance by legendary musician and ‘American Badass,’ Kid Rock. Both American-made brands, Rockstar Energy Drink and Harley-Davidson have created four special edition motorcycles that will be given away to fans throughout the year through both Rockstar Energy Drink and Harley-Davidson social channels. These four custom bikes were built by motorcycle legend, Rusty Coones, out of Illusion Motorcycles in Huntington Beach, CA and will be traveling to Daytona Bike Week, Sturgis Motorcycle Rally, and the 110th Anniversary Celebration in Milwaukee.


Article from : TwoWheelMania

San Diego Harley Blog

2013.5 Harley Breakout

The new 2013.5 Breakout has arrived.
“It’s a mean machine, a throaty, growly beast with a low stance and a ton of low-end torque produced by the company’s signature massive, belt-driven V-twin powertrain”

Harley Davidson calls the bike “an urban prowler, a bike ready for a midnight ramble to the roadhouse or a rib joint rendezvous with the crew.”

With its long, low profile and massive Dunlop 407 8-inch-wide rear tire, the Breakout is no canyon carver. And the absence of windscreen, saddle bags or other creature comforts means it’s no touring bike either.

But it has classic Harley good looks — updated. The forks are wider than usual and sport a lovely tear-drop headlamp over a chopped front fender, and the blacked-out handlebars, mufflers and fork legs look appropriately sinister against the chromed side cases and exhaust pipes.

It also has classic Harley power. The 103 cubic inch V-twin translates to 1688 cc and produces about 73 horsepower. But this V-twin is attached to a six-speed transmission. The speedometer tops out at 120 mph, but at 80 mph on the freeway I wasn’t even in sixth gear yet and was cruising at about 3000 rpm.


 This Softail Chopper is designed to “turn heads in traffic” and  it’ll do that. Harley is clearly continuing to branch its brand into new markets, offering this model to a more ethnic urban customer than might go for an Ultra Classic Electra Glide.

Words by  Charles Fleming, LA Times

San Diego Harley Blog

Are You Ready for Spring? Checklist to Get You on the Road

The number of motorcyclist seem to have tripled over the last few days in Southern California as the temperature rises to perfect  spring riding conditions. America in general is thawing out and summer is just around the corner. The first question you ask yourself  should be “Is my bike ready?”. We felt it part of our motorcyclist civic duty to publish a checklist to make sure your motorcycle is in perfect riding form. Consider this your spring public service announcement from San Diego Harley Davidson.


Look carefully for signs of weather cracking and test the tread depth in several places. If your tires are cracked or worn, invest in new ones. Also, be sure to check the tire pressure. If your tires are the originals, inflate to the pressure specified in the owner’s manual. If they aren’t the originals, it is best to consult the tire manufacturer’s recommended pressure on the sidewall of the tire.


Check your wheels for loose spokes or bent rims.


Check for cracking and condensation in the lenses. Test your headlamp, turn signals, tail and brake lights to ensure they are in working condition. Replace failed bulbs.


Make sure your battery’s fully charged. Replace it if the case is bulging. Clean battery terminals before installing.


Check the levels of your engine oil, hydraulic fluid, brake fluid, coolant and fuel. Replace or refill those that need it. If your bike didn’t get oil and filter change prior to winterizing, take care of it now.

*NOTE* If your bike has been sitting for a while the oil may have settled. Make sure you let your bike run for a bit and check oil after it cools down for an accurate read.


Ensure the throttle twists freely and snaps back in the off position. Examine cables and hoses for damage and be sure they don’t interfere with suspension and steering.


Inspect your brake pads and liners, and replace them if they are worn.


Examine your tool kit and first aid kit to make sure you have the items necessary in the event of an accident or breakdown.

Review your insurance policy

Be sure your policy is up-to-date and you’re covered for any valuable accessories you added during the winter.

If you have any questions or concerns come see us or give us a call at (858) 616-6999. We welcome all riders to stop by our Kearny Mesa location for free BBQ and live music every Saturday 12-2 pm. It’s a great way to kick off the spring ride and meet up with friends.

Ride safe out there,

Blog post by San Diego Harley-Davidson.


San Diego Harley Blog

Why Helmet Laws Suck

Boots on SD

Boots On San Diego 3/23/13

Get your boots on!

The Boot Campaign is coming to San Diego Harley-Davidson March 23rd.  What is it?  Basically, it’s an effort to get us to buy and wear the same military boots our war fighters are wearing, (issued to you who are currently serving us, of course), to show support and kind of “walk a mile in their shoes”.  The money raised goes to military causes and the whole concept was started by Marcus Lutrell, former Navy Seal who returned from Afghanistan after losing three of his teammates, wrote a book about that experience called Lone Survivor, and started the Lone Survivor Foundation.  The Leap Frogs (US Navy Parachute Team) will kick off the day at 3 p.m. by jumping into San Diego Harley.  Then it’s all Bands, Bikes, AND Boots!  See the Boot Campaign’s Website or for more details.

There’s a constant irony to all of this that I can’t stop thinking about.  It’s the irony that we fight for freedom, and then we come back to a nation where our freedom is diminishing day by day.  Our freedom of speech–because you have to be so careful not to offend anyone or you will be served, suspended, or fired.    Our second amendment–right to own our guns uninfringed is under constant attack, and especially right now.  The Nanny Law state is taking over our lives in the name of safety, political correctness, “civil rights” for anything anyone wants to have a right to, which seems to me, is diluting the significance of the term “civil rights”, and in general the government thinks it knows what’s best for us and our children better than we do.  And of course all this brings me to the helmet law.  I can write a lot about helmet laws, helmet laws suck, they’re un-American, they’re counterproductive, (less people ride and people who ride also ride less), and by inferring  that we can rely on helmets to be safe, we are misleading, at best.  This is all true but the real danger posed by helmet laws is that we are giving up our freedom and we’re giving too much authority to the government.  Can you imagine if they passed a boot law?!?!  A law that said you must wear steel toed boots when you ride.  Some people think you’re crazy to ride in anything but boots.  It would be silly, wouldn’t it?  Oh, but one protects your head, the other your feet.  But both take away your freedom, and that is what’s wrong.  How can we let the government tell us how to dress?  Raincoats and rain boots, warm weather gear, etc. would prevent tons of people from dying each year.  Take aspirin for your heart, you can’t sell 20 oz. sodas: oh yeah, that one is on the books in New York City.

Where do we the people draw the line and when do we stand up and fight?  21 years of a mandatory helmet law and California is no safer than the thirty (that’s right 30!) states without them.  Maybe it’s time to take a stand against these Draconian laws that just give power to the government and take freedom away from people?  Or should we wait for a boot law for riders, a jock strap law for athletes, or whatever’s next?

No law can (or should) tell you (or I) what causes to support, but I do hope you show up for the Bands, Bikes and Boots event on March 23rd, and purchase a new pair of military boots.  Join us in saluting our troops, party with us, enjoy the Navy Leap Frogs, and use those new boots to help stamp out stupid laws so we can all enjoy the freedom so many have died for.

And while I’m ranting about injustices we’ve got to talk about the lack of support for our Veterans returning from war and a better pay structure for those currently serving, and changing the rules of engagement.  Why does a one term Senator get a Pension & Medical benefits for life and all Service members have to serve 20 years?

There are plenty of ideas to throw around like higher pay for Spec Ops and better more responsive care for Combat Vets suffering from PTSD.  And how about the wives and families staying home alone while the average GI is deployed 272 days a year.  The American sniper and American hero, Chris Kyle was recently killed near Dallas Texas by a marine he was helping through PTSD.  We are going to have a memorial for Chris during the Boots event.  Chris was an amazing American and dedicated to helping others returning from combat deployments.  His memorial was held at Cowboy Stadium in Texas and attended by thousands.  But many of his friends from San Diego didn’t get to go and would like to share in a tribute to this great man.  Things have got to change and it’s up to us to do something besides complain.

The government needs to handle it’s responsibilities from the post office to the military instead of getting involved in every aspect of our lives and business.  Join us, get your boots on, then together we can begin to stomp on government waste and excess.

Blog post by NY Myke, Owner of San Diego Harley-Davidson

San Diego Harley Blog

There’s an App for that—San Diego Harley Style

Did you know San Diego Harley-Davidson has a free iPhone App available in the App Store ?  Over 14,000 people have downloaded our app and it is a great way to stay up to speed on all things San Diego Harley.  You can download it for free HERE.

SD Harley App

San Diego Harley’s iPhone App

Some things San Diego Harley’s App can do for you are:

  • Call any of our stores or Roadside Assistance with the touch of a button
  • Find directions using the built in Maps Application (with GPS on your phone)
  • Find info for each store or department, including hours, phone #’s, inventory and specials
  • Browse Inventory and Get a Quote on New or Used Harley-Davidson Motorcycles
  • MOST POPULAR:  Request a Service Appointment through the Service Department
  • ‘Order a Part’ through our Parts Department
  • ‘Postboard’ – View messages and specials posted directly from San Diego Harley to your phone!  Be sure to enable notifications for our app in your iPhone’s settings
  • You don’t even need to have email setup on your device to use any of the contact features
  • All website views can rotate to landscape view for a better web experience
  • Full Access to our Twitter, Facebook and YouTube pages

Be sure to check out the links section which is a user favorite.  It includes:

  • Shop online on a mobile version of our Harley-Davidson MotorClothes shopping website
  • Pay your motorcycle payment through Harley-Davidson Financial Services
  • An online mobile friendly version of San Diego Harley’s Event Calendar, so you can stay up to date on all the upcoming events at our shops!

You can download our San Diego Harley iPhone App HERE for Free!


App Screenshots

A Few of the Features on San Diego Harley’s iPhone App

San Diego Harley Blog

Making Dreams a Reality–Meet Vanessa

V's Dad and his Harley

Vanessa’s Dad and his ’70 Sportster XLH

From the moment I was born I was immersed in the Harley-Davidson lifestyle.  I remember playing in the living room of our small house surrounded by a dismantled and soon to be re-built Harley.  We also had a make-shift tattoo shop in our kitchen.  Not to mention one of my mom’s best friends name was “Peaches”.  That was cool then.  That’s the way it was.  I was the daughter of a Biker.  From that point forward I always knew that it would always be in my blood.

I joined the U.S. Navy when I was 17.  I ended up in Japan on a 4 year deployment.   The ability to earn a paycheck, the stability of a steady job, and the camaraderie of the people I met along the way were all appreciated it, but it wasn’t for me.  I needed something more.

V's Super Glide

Vanessa and her ’09 Super Glide

I got the opportunity to begin working for San Diego Harley-Davidson the day after I was released from active duty.  I’ve been employed by one of the people I can honestly call a real “Biker” for the last 12 years.  His name is New York Myke.  I love the job I am so blessed to do.  I help my customers make their dreams become a reality.  Stop by and see me in the Finance Department!

I bought my first Harley-Davidson 3 years ago.  She is a 2009 Dyna Super Glide.  All black with lots of chrome, old-school you might say, traditional even.  The aspects I love most about riding my bike are the sun shining down on my skin, the wind caressing my face and the roar of the pipes as I roll on the throttle.


There is absolutely nothing else like it on this earth.


V Riding her FXD

Vanessa enjoying her day off on the open road












Blog post by Vanessa, Business Manager at San Diego Harley-Davidson.

San Diego Harley Blog

Nukes, Drag Racing and BBQ—Meet Reggie


Saturday BBQs at San Diego Harley

Reggie’s BBQ on Saturdays at San Diego Harley-Davidson have become a staple for San Diego riders.  Every Saturday from 12pm to 2pm Reggie fires up the giant BBQ in our front parking lot serving burgers, hot dogs, nachos, and other goodies.  We have a band every Saturday during this time, and have an average of 500 bikers each Saturday throughout the year.  It has grown into a great local biker event where people can come down and hang out, visit with other riders, check out all the unique bikes in the lot, and feast on some “Reggie Burgers”.  But who is this masked man behind the smoke at the BBQ?  The story of Reggie is a long one.  For purposes of this blog, let’s summarize:  Nukes, Drag Racing and BBQs….

The Palomares B-52 crash occurred on January 17, 1966, when a B-52G bomber of the USAF Strategic Air Command collided with a KC-135 tanker during mid-air refueling at 31,000 feet over the Mediterranean Sea, off the coast of Spain. The KC-135 was completely destroyed when it’s fuel load ignited, killing all four crew members. The B-52G broke apart, killing three of the seven crew members aboard. Of the four Mk28 type hydrogen bombs the B-52G carried, three were found on land near the small fishing village of Palomares. The fourth, which fell into the Meditterean Sea, was recovered intact after a 2 1/2 month-long search. Part of this rescue team, on the boat crew with orders to put buoys on the hydrogen bomb, was none other than our very own San Diego Harley-Davidson head chef, Reggie Mackay.

In 1965, Reggie joined the military to become a structural fireman and aircraft fireman for the Navy. He served in Vietnam in 1968 and went to North Africa in 1969. While in Africa he worked for the Chief of Staff in Morocco. In 1983, Reggie was one of only 12 people to be asked to go on the Battleship New Jersey. His total time in the Navy was a proud 24 years, 5 months and 28 days.

Reggie, cooking Rain or Shine!  In this case rain...

Reggie, cooking Rain or Shine! In this case rain…

Reggie began working for San Diego Harley-Davidson 16 years ago when he flipped his first burger in 1997. He began working for San Diego Harley one-day-a-week cooking for the barbecues and within a month, he was picked up to work full-time as a Bike Wiper. It doesn’t take long to recognize that Reggie is a great guy with a very strong work ethic and true loyalty to San Diego Harley. Reggie is known for being able to handle every handyman situation at our Dealerships. If there is an issue, we can count on Reggie!

Reggie on the V-rod racer

Reggie on the Destroyer


Reggie was born in Southern, California and was raised in Burbank, California and South Lake, Tahoe. He grew up fishing and riding motorcycles. His passion for riding motorcycles is heightened while on the race track. He represents San Diego Harley often racing bikes from V-rods to Buells. He raced a V-Rod Destroyer from ’04-’06.  He also has a 1995 S2 Buell he still races.  Reggie  won the West Coast championship in the SEP class in 2008.  He also won in Sturgis back to back in ’04 and ’05.  Reggie returns to us with trophies and banners and above all, great stories!

We know someday Reggie will leave us for a retired life in The Sierras fishing, but until then, we will continue to enjoy having Reggie around as part of our San Diego Harley family.  And make sure when you come by on Saturday for our free BBQ, tell Reggie you read about him here!

Reggie Racer

Reggie burning up the V-Rod destroyer























Blog post by San Diego Harley-Davidson.

San Diego Harley Blog

LIVE at San Diego Harley

Trisha and Pepper

Trisha and the band Pepper before their 2009 concert at SDHD

If you are local, you most likely have been to or heard of one of our now “famous” San Diego Harley-Davidson concerts held in the Kearny Mesa Shop Parking Lot!

And if so, I hope it has formed a special memory & found a special place in your heart as it has for me.

In August of 2008 we had the pleasure of having Mike Ness & members of Social Distortion perform LIVE in the most extraordinary style.  November of 2010 we had the local hugely popular band PEPPER play at San Diego Harley to the biggest crowd we’ve had to date.  And just a few months ago right before Halloween we were excited to have our friends P.O.D & SRUNG MONKEY blow the socks off this joint!

We have made it our mission to hold these concerts free to the public to allow ALL of their fans to be able to see their favorite bands.

The Special Operations Warrior Foundation is the Charity we raised money & awareness for.  We asked for  donations at the doors & if the fans feel open hearted enough to throw in a $5, $10 or $20 we are excited to get it the SOWF. These concerts have helped raised over $15,000 to go straight to the charity.

I am the Event Coordinator here at San Diego Harley & I have been lucky enough to help coordinate all 3 of these concerts & every single one is better than the last!

I wanted to give a little insight of how cool it is to have worked behind the scenes with some of the coolest guys I’ve met.

Ness at San Diego Harley

Mike Ness at SDHD in 2008

MIKE NESS: We didn’t have just Mike Ness perform. We had the actual whole band perform!  (but for certain reasons we had to market it in a specific way).   Mike rides a 2009 Customized Electra Glide & has ridden for decades. Mike is the epitome of a Harley Rider. He is covered head to toe in tats, rides like a bad ass & has the voice of an old time rock & roll Rockstar! But on the flip side, he doesn’t drink, eats organic & is just a complete family man!  I feel so privileged to be able to meet him let alone actually talk to him, set up his green room & hand him a Perrier.

Pepper at San Diego Harley

Pepper at SDHD in 2009

PEPPER: This concert holds a VERY special place in my heart. Many strings were pulled to make this concert happen. I have been a big fan of PEPPER since I was in High School & used to attend the local shows at Canes & Belly Up when the crowds were around 200-300. The band formed in Kailua-Kona on the Big Island of Hawaii in 1997. PEPPER has sold over half a million records independently & filled our shop & parking lot with over 4,000 fans!  The 3 members signed autographs, hugged fans & signed surf boards while the Burlesque girls danced right before they went on to perform! This was an epic night!

P.O.D. at San Diego Harley

P.O.D. at SDHD in 2012

P.O.D: Sonny, Marcos, Traa & Wuv went through our Rider’s Edge course, to learn to ride and went on to becoming great friends of San Diego Harley!

The night of the concert, our VIP area was full of their family & friends, great food & a private bar. As you probably know, they are local & have A LOT of friends in the San Diego Community. A lot of local businesses also have a great relationship with the guys. Hodads came out & grilled up their OB burgers for the crowd, while House of Blues sponsored the Beer garden. The mosh pit started the second song in & was continuous throughout the “Murdered Love” hit. We hope to have them play again in the future, we love these guys!  P.S.  All the band members recently got Harleys, so you may seem them cruising around.  You can see their bikes on our Facebook page.

I can’t wait to coordinate the next big concert & I hope you can join us with your family and friends so you can be one of the many that can say “I saw them play at San Diego Harley!”

Blog post by Trisha, Event & Promotions Manager at San Diego Harley-Davidson.  Keep an eye out on our Events Calendar and/or subscribe to our Newsletter so you don’t miss the next one!

San Diego Harley Blog

Bikers and the GOOD things they do

Boot Ride

Mitch, Clay from “SOA”, and NY Myke at a Boot Ride Event

The world has certainly changed since I began riding and the world of Harley-Davidson     (H-D) as well. I remember Kirby’s H-D. in Columbia, S.C. when I was stationed there, and Deal H-D in Fayetteville, N.C. Then there was Ghost Motorcycles in Port Washington, N.Y. who my friends and I visited often when we were teenagers. It’s hard to define what’s changed most, but charity rides is as good a place to start as any.

Prior to 1981 I don’t remember any charity that would accept money from H-D, either corporate or groups of individual riders. Then H-D and the Muscular Dystrophy Association struck up a relationship. Clyde Fessler was the H-D Vice President who developed that and he is just as proud 32 years later. In 1994 we were trying to raise money at San Diego Harley-Davidson for the American Diabetes Association. The event was to be held with the San Diego Padres at the then Jack Murphy Stadium. The baseball strike took place just prior to it and caused chaos until I reached out to Sonny Barger. Sonny had been treated for throat cancer in prison and when he got out he wanted to do a fund raiser for the American Cancer Society. They didn’t want any part of Sonny or the Hells Angels but the American Diabetes Association did. I got in touch with Sonny who graciously agreed to help. Then my friend Mike Viscusovolunteered his club E Street Alley. Hundreds of Hells Angels converged on San Diego, we had a great rally and raised a lot of money. A few years later we tried to do something with the March of Dimes, and indeed we had the Bikers for Babies Ride in town for a few years, but the tension between their Board members and the biker community was strained and eventually broke off. Today there is the ongoing Rip’s B.A.D. Ride started by another friend of mine Rip Rose, from Easy Riders Magazine fame. Rip suffered from diabetes and wanted a ride to help others as his legacy. He passed on, but the ride endures. Rip was a truly great and one of a kind guy who was inducted into the Sturgis Hall of Fame shortly after his death, and Rip’s Ride is a well deserved legacy. Of course we still work with MDA, and are constantly being approached by different charities and individuals to raise funds and awareness as our lifestyle has become known for this.

Before this charity phenomenon started we would ride with friends to campgrounds or other destinations, do whatever we did, and ride home. The charity aspect now gave us an avenue to bond with others we may not otherwise have ridden with and to well organized destinations where much is prepared to make our ride as fun and entertaining as possible. Some of the earlier successful events are the Harley Rendezvous in upstate New York, the Love Ride in Los Angeles, various rides and events in Sturgis and Daytona, and of course Rolling Thunder. And so it isn’t all about money, but helping others and working and riding with others, some friends and some just acquaintances who we know only from riding, and sharing the fun and excitement of riding with the sense of satisfaction and accomplishment that comes from giving.

These days and since September 11, 2001 most of my focus in this regard has been towards military and first responder causes. Much has changed and evolved but with the military and military families we’ve connected with people and causes that I can truly identify and empathize with. This is no truer than with the Boot Ride, raising money for rehab of Navy Special Ops, the Special Operations Warrior Foundation, and helping the families of those that gave their lives for us.

The next Boot Campaign Event (btw) is scheduled for March 23rd at San Diego Harley. It will be a Huge Event so keep tuned into our website/event calendar/newsletter/social media for info and if you can make it we’d love to see you there. It’s not that we need a reason to ride; it’s that everything can be improved upon, made better, and more rewarding. If you’ve ever been stationed in a remote or hazardous place you probably know how much it means to receive anything from a postcard to a box of candy. And if you’ve ridden with us or attended some of our San Diego Harley and/or HOG events you know the Joy of Giving! In that regard the more things change, the more they stay the same!

Blog post by NY Myke, Owner of San Diego Harley-Davidson.


San Diego Harley Blog

Rider’s Edge at San Diego Harley

Wuv, drummer for P.O.D., taking our Rider's Edge course

Wuv, drummer for P.O.D., taking our Rider’s Edge course

To be a part of a novice rider’s decision to learn to ride a motorcycle is one of the most rewarding experiences for a Harley-Davidson Rider’s Edge Instructor.  Conversing with a very excited new rider upon initial registration for the Rider’s Edge New Rider Course is the first spark of excitement exchanged between the student and instructor!

During the first night of classroom we enjoy learning a variety of different reasons why our students chose to take their very first ride with us!  It brings great joy to us as Rider’s Edge Instructors to be such a huge part of each individual’s choice to learn to ride a motorcycle and change their lives from that very moment.  Watching their progress throughout the course from day 1 to day 5 is like watching your favorite movie in a fast forward motion.  The techniques that are introduced, learned and applied throughout the course curriculum draws out the inner most passion of why individuals desire to learn to ride a motorcycle!  Come ride with us and see what you find out about yourself!!

Blog post by Paula, Rider’s Edge Program Manager at San Diego Harley-Davidson.  San Diego Harley-Davidson is the only Harley-Davidson dealer in San Diego County to offer this course.

San Diego Harley Blog

My First Harley, a ’99 Super Glide

Jason's First Harley

Jason’s First Harley, 1999 FXD Dyna Super Glide

Hi, I’m Jason and I am the Service Manager at San Diego Harley-Davidson. I’ve been employed at San Diego Harley for over 6 years and 4 of those have been as the Service Department Manager. I have been riding motorcycles all of my life. I first started shopping at San Diego Harley-Davidson back in the 90′s and bought my first bike here in 1999. It was a ’99 Super Glide and I instantly fell in love with it. When I came to pick up my new bike, the Salesman gave me a tour of the entire dealership including the Service Department. I was instantly interested in making Harley-Davidson my profession in some way. I recently had been honorably discharged from 8 years of service as a Rescue Swimmer in the United States Coast Guard and had VA education benefits available for me to use. I grew up owning classic cars and doing as much of the work on them as I could. I researched how to learn more about Harley-Davidson motorcycles and the path to becoming a certified Harley-Davidson Technician. I attended Motorcycle Mechanics Institute in 2000 and 2001. After completing the course I began building motorcycles for a custom shop that was located in Poway. I stayed in constant contact with people that I became friendly with at San Diego Harley, emphasizing my interest in becoming a Technician at this incredible dealership. Finally after years of trying to get my foot in the door I got the opportunity to work here. I feel proud to be a part of the San Diego Harley-Davidson family and helping to build one of the finest Harley-Davidson Dealerships in the world.

Blog post by Jason, Service Manager at San Diego Harley-Davidson.

San Diego Harley Blog

My First Solo Ride


Mom gets back on a Harley

Jen after a weekend cruise

I grew up riding on the back of my dad’s Harley-Davidson. Sure, I always thought about riding myself, but life always seemed to get in the way. I attended the U.S. Air Force Academy where riding motorcycles was forbidden, and after that was stationed in Germany, where autobahns seemed daunting for a first time rider. While serving overseas, I found myself getting married, traveling the world with my husband, and ultimately becoming pregnant with our now 8 year old son. In the several years that followed, it felt as if I was always either nursing a newborn or pregnant with another. However, when my youngest child turned 2 years old, I finally had the opportunity to follow through on my life-long ambition to get on a bike.

After signing up for a local class, I learned the basics of riding through a combination of classroom time and two days of riding in a vacant parking lot.

Along with the confidence gained from actually getting on a bike outside of the classroom environment, I discovered the bonding that occurs when you ride with others. I have an everlasting appreciation for those involved in my classroom experience from the instructors to the group of other new riders in my class. On my first group ride led by the San Diego Ladies of HOG, I felt a strong connection to them after only being on the road for a few hours. And even just pulling out of the garage with my husband on our respective Harley’s and going out to a favorite restaurant is heightened by the thrill of getting there and back on our bikes.

On my 35th birthday, shortly after passing my class, I took my first solo ride (pictured above). It felt like a world I thought I had always known had opened up to me in a whole new way. Since then, I have experienced many other riding firsts. First ride on the freeway. First ride to work. And even my first ride in the rain. But what I’m looking the most forward to now is getting on my own bike and going on my first ride with my dad!

Blog post by Jen, Motor Clothes Manager at San Diego Harley-Davidson

San Diego Harley Blog

P.O.D./Sprung Monkey Perform LIVE at San Diego Harley-Davidson

San Diego Harley-Davidson proudly presents P.O.D. and Sprung Monkey in concert on October 13th at San Diego Harley-Davidson. This concert will help raise money for the Special Operations Warrior Foundation.

The show is also a celebration of the 110th Anniversary of Harley-Davidson Motor Company.  P.O.D. recently featured Harley-Davidson motorcycles in their latest music video, and their recently released Album “Murdered Love” reached #1 on the iTunes Rock Chart.

P.O.D. and Sprung Monkey also happen to be LOCAL San Diego bands, so them partnering up with San Diego Harley-Davidson is a great match, and we can’t wait for our riders to see the show!

There will also be a number of sponsors participating including Rock 105.3,  House of Blues, Tribal Gear,  SD Downtown News,  Undisputed Downtown & more!
There will also be Beer Gardens, food by Hodads and a VIP party with a Meet & Greet!

This will be the 3rd year that San Diego Harley-Davidson throws an event of this magnitude. Previous Concerts include Mike Ness of Social Distortion and Pepper–Attendance around 4,ooo!

Best part is, this is a free show! We will be accepting donations for the Special Operations Warrior Foundation at the door!   Previous years have brought in between $5,000 and $10,000 for the charity.

See you on 10/13…doors open at 5 PM!

See P.O.D. at San Diego Harley on 10/13

See P.O.D. at San Diego Harley on 10/13













Blog post by San Diego Harley-Davidson.